AI Integration, Custom Duties, and Immersive Invention at InfoComm 2025
InfoComm 2025: The Juicy Gossip on the Showroom Floor
Get ready for Orlando to boom with tech talk this month! Just like old times, SCN is buzzing about InfoComm, so we dived into the minds of some top exhibitors to predict what's gonna be the hot topic du jour.
*[Let's Dish All About InfoComm 2025]***
Duncan Miller, The Global Director of Marketing at Adder Technology
While AI reigns supreme in the AV world, Duncan predicts that it'll be conversations about security, remote access, and multiviewer capabilities that'll reign at the show. This year, keep an eye out for API and system integration updates on Adder's booth.
Thomas Schultz, The Senior Business Manager at Icron | An Analog Devices Brand
For Thomas, it's all about USB-C integration and its impact on meeting spaces and connectivity. And let's face it, AI ain't goin' nowhere!
Thomas Tang, The Founder and President of Apantac
This year, key themes are set to include AV over IP, hybrid work, BYOD integration, and unified communications platforms. Oh, and let's not forget about AI-driven tech for audio, video, and more. And did someone say sustainability? Yeah, that too.
Mark Donovan, Director of Commercial Applications at Audio-Technica
AVIXA's focus on educational apps aligns with trends Audio-Technica's been noticing. With schools and universities adopting and investing in remote learning tech, the future's brighter than ever for these innovative solutions.
**Bonus Insight:** Education and AV technology have seen substantial growth recently and are expected to remain strong long-term solutions.
Paul Harris, CEO/CTO of Aurora Multimedia
At Aurora Multimedia, they think AI's the bee's knees, and they're showcasing solutions that could change the AV world. Ever heard of an AI-based control system tool? Get ready to be amazed.
Chris Wildfoerster, Program Manager for Audio Solutions at Axis Communications
Analytics and cybersecurity are the topics that'll have folks chatty at the show. With all these new capabilities, security's a top concern, and that's where Axis comes in with their insights and solutions.
Bob Caniglia, Director of Sales Operations for the Americas at Blackmagic Design
Blackmagic Design is expanding its AV over IP offerings and focusing on SMPTE ST 2110 standards for easy SDI equipment integration. Immersion is the name of the game, and they're showcasing options that'll take your visual experiences to new heights.
**Bonus Insight:** Immersion isn't just about VR and AR anymore - it also includes traditional flat-screen video and stereo audio.
Ryan Prentice, President at Cleerline
At Cleerline, they'll be chatting about AI supporting smart automation, control, and content creation, as well as cybersecurity, tariff issues, and future-proof products.
Lisa Barlow Flournoy, Marketing Support Manager at DVIGear
Tariffs are the elephant in the room at InfoComm 2025, but innovation's the real showstopper. Challenges might lead to creative solutions across the AV market.
Phillip Scobee, Director, Product Management for HARMAN Professional Solutions
Keep an ear out for buzzwords like immersive audio, agnostic AV platforms, and simplified device configuration at HARMAN. These trends are right in line with their latest products and innovations.
Kim Brown, Marketing Manager at Matrox Video
Open standards, interoperability, IPMX, SMPTE ST 2110, and broadcast and Pro AV convergence are sure to be the talked-about topics at Matrox Video's booth.
Theresa Benson, VP of Marketing & Product Management at Mersive Technologies
At Mersive, they're predicting lots of chatter about interoperability, AI for creating smart solutions, and intelligent AV products that are easy-to-use, manage, and evolve. The real value? Solutions that deliver intuitive experiences, simple management, and innovation that truly matters.
John Henkel, Product Marketing Director at NETGEAR AV
AI's the name of the game for John, with IT integration closely tagging along as another hot topic. It's all about how AV works together with IT to create seamless, next-level experiences.
Taka Uchida, CEO, Panasonic Projector and Display Americas
Get ready to hear all about AI and cloud-based solutions from Panasonic, as well as the power of their immersive technology for stunning visuals at live events, museums, and more.
Joyce Bente, President/CEO Americas, Riedel Communications
Joyce predicts AI will be front and center, along with efficiency, AV over IP, 5G, all-in-one solutions, and plug-and-play technology. Real-world applications include smart devices, networked AV for a seamless, scalable integration experience.
Sean Bowman, AVP of Sales North America, Shure
Shure's expecting to have numerous discussions about AI's role in shaping the AV industry, with a goal of maximizing collaborative experiences. They'll also be highlighting their Zero Touch Provisioning tech, which makes installations simple, fast, and stress-free.
Michael Wiener, CEO and Founder, Vanguard LED Displays
Vanguard plans to shed light on tariff issues, as well as their Infinity controllers, which will be showcased at the expo unless a miraculous tariff resolution takes place beforehand.
Nick Mathis, Director of Business Development, North America, VuWall
From AI, country-of-origin concerns, to standardization - Nick's predicting a range of interesting conversations at InfoComm 2025. If you're looking for unified protocols and easiest-ever AV setup, keep an eye out for VuWall's booth.
Business discussions at InfoComm 2025 are expected to revolve around technology advancements, particularly AI-driven solutions, with a focus on security, remote access, and multiviewer capabilities. Finance is also a significant topic, as exhibitors showcase innovations related to IT integration, tariff issues, and future-proof products.
