Banking service Trustly partners with Virgin Media O2 for a new payment method using bank transfers
Trustly Partners with Virgin Media O2 to Enhance Digital Payments in the UK
Trustly, a global leader in Pay by Bank solutions, has partnered with Virgin Media O2 (VMO2), a major UK telecommunications company. The partnership aims to provide next-generation direct debit account automation and Pay by Bank payment solutions in the UK, enhancing digital payments through innovative Open Banking technology.
The collaboration is a significant step in Trustly’s UK growth strategy and represents a significant advancement in the adoption of account-to-account payments within the telecommunications sector. VMO2 is the first telecommunications company in the UK to have invested in Open Banking.
Trustly’s patented Open Banking infrastructure will be integrated into VMO2’s digital payments system, enabling streamlined direct debit automation and one-off Pay by Bank payments. This enhances user onboarding and payment experiences by making them faster, safer, and more seamless.
The partnership aligns with UK government efforts to promote account-to-account payment models and accelerate Open Banking adoption, contributing to broader national payment infrastructure modernization. As of March 2025, there were 13.3 million active Open Banking users in the UK, with one fifth of consumers and businesses now using the financial innovation.
VMO2 has already demonstrated its commitment to digital payments innovation. In 2023, the company launched an innovative direct debit account automation pilot, achieving over 60% uptake among eligible users. The following year, VMO2 launched digital wallets for recurring contract payments, the first service of its kind in the UK telecoms sector.
Christian Hindennach, chief commercial officer at Virgin Media O2, has expressed the company's focus on improving customer service and rolling out new products and services. Johan Tjärnberg, group chief executive officer of Trustly, has identified VMO2 as a recognized leader in digital payments innovation and ecommerce within the telecommunications sector. Tjärnberg has stated that the collaboration with Virgin Media O2 is a meaningful advancement in the adoption of Pay by Bank solutions in the UK.
In summary, this partnership demonstrates a strategic move to accelerate Open Banking and direct debit automation within the UK telecom sector, driving adoption growth and enhancing digital payment experiences for millions of users. The partnership between Trustly and Virgin Media O2 is expected to deliver a faster, safer, and more seamless payment experience for customers using Open Banking services by Trustly.
- The partnership between Trustly and Virgin Media O2 is a strategic move towards the acceleration of Open Banking and direct debit automation within the UK telecom sector.
- Trustly's patented Open Banking infrastructure will be integrated into Virgin Media O2's digital payments system, enabling streamlined direct debit automation and one-off Pay by Bank payments.
- This collaboration aligns with UK government efforts to promote account-to-account payment models and accelerate Open Banking adoption, contributing to broader national payment infrastructure modernization.
- Virgin Media O2, as the first telecommunications company in the UK to have invested in Open Banking, represents a significant advancement in the adoption of account-to-account payments within the sector.
- The partnership between Trustly and Virgin Media O2 is expected to deliver a faster, safer, and more seamless payment experience for customers using Open Banking services by Trustly.
- Johan Tjärnberg, group chief executive officer of Trustly, has identified Virgin Media O2 as a recognized leader in digital payments innovation and ecommerce within the telecommunications sector.
