Dubai-based company Journify secures $4 million funding to enhance brand advertisement efficacy using personal client data as a primary source.
Journify Secures $4 Million in Funding, Achieves Fivefold Revenue Growth
Journify, a marketing technology startup based in the US and UAE, has recently doubled its valuation following a strategic investment round. The company, founded in 2023 by Taoufik El Jamali, Omar Al Shoubaki, and Amine Chouki, has seen impressive growth, achieving fivefold revenue growth within six months and raising fresh funds after a $4 million investment earlier in February 2025.
The startup's platform collects and organizes customer data from mobile apps, websites, POS, and SaaS tools of its clients. It then uses artificial intelligence to target ads more precisely, without requiring clients to write a single line of code. This seamless, AI-powered data activation solution enables brands to focus on results, not technical hurdles.
Since launching in March 2024, Journify has reached $1 million in annual recurring revenue within nine months. Leading brands like Jarir Bookstore, Dar Al Arkan, and Dr. Nutrition have used Journify's platform to boost their advertising returns by 50% and cut the cost of acquiring new customers by 80%.
Journify helps companies understand who their customers are and what they're interested in, then shows ads to the right people at the right time while protecting customer privacy. The startup is headquartered in the US and UAE with technology hubs in Morocco and Jordan.
This growth and investment come amidst a broader surge in MENA startup funding, with the region seeing $2.1 billion in startup investments in the first half of 2025, indicating a robust appetite for innovative tech firms like Journify despite broader uncertainties.
Taoufik El Jamali, co-founder and CEO of Journify, stated that the startup was built to eliminate pain points in activating first-party data efficiently. Journify's success is a testament to the potential of marketing technology startups in the MENA region, and it's exciting to see what the future holds for this rapidly growing company.
[1] https://www.journify.com/press-releases [2] https://www.arabianbusiness.com/companies/411385-journify-secures-4m-in-funding-to-expand-ai-powered-marketing-platform [3] https://www.gulfbusiness.com/companies/411385-journify-secures-4m-in-funding-to-expand-ai-powered-marketing-platform [4] https://www.zawya.com/mena/en/press-release/companies-news/journify-secures-4-million-in-funding-to-expand-ai-powered-marketing-platform-in-the-gcc-region-nt8fkq [5] https://www.wamda.com/deals/startups/mena-startup-funding-bounces-back-in-h1-2025-reaches-2-1-billion/
[1] With the fresh $4 million invested, Journify aims to expand its AI-powered marketing platform, leveraging technology to further revolutionize business investment in customer data activation.[2] As Journify's co-founder and CEO, Taoufik El Jamali sees this growth and investment as a significant stride towards becoming a prominent player in the global finance and investing landscape.
