Gracenote Unveils Watch Prompts at IBC 2024 to Enhance TV Show & Movie Discovery
Gracenote, a California-based media data and technology company, has launched Gracenote Watch Prompts. This innovative solution aims to enhance user guidance in selecting and watching TV shows, movies, and other video content. The product will be showcased at IBC 2024 in Amsterdam from September 13 to 16.
Gracenote Watch Prompts combines machine learning and human editorial expertise to create and refine prompts that help viewers make more informed decisions about what to watch. For instance, the 'Succession' page could highlight its 13 Emmy Award wins to educate potential viewers about its critical acclaim.
The launch of Gracenote Watch Prompts responds to consumer struggles with content discovery and recommendation effectiveness. Only three in ten consumers find recommendations useful in helping them find compelling content. Gracenote's new dataset complements basic program metadata with critical facts, talent spotlights, and content comparisons, allowing global video platforms to offer facts about TV programs and movies.
Gracenote Watch Prompts targets streaming services, TV manufacturers, telecommunications providers, and media tech startups. These customers can benefit from improved user engagement, better user experience, enhanced value for subscription models, and data-driven content strategies. By addressing the growing need for smarter, context-sensitive content discovery and navigation in the digital entertainment sector, Gracenote Watch Prompts helps viewers make more informed viewing choices.
Read also:
- Trump and Xi speak over the phone, according to China's confirmation.
- Prices of transit tickets in Berlin and Brandenburg are on the rise
- Linde Wins Major Engineering Design Contract for Equinor's Low Carbon Hydrogen Project at H2H Saltend, Progressing Towards a Greener Future
- Economic Growth of Nitric Acid for Electronic Applications Anticipated to Reach 5.8% by 2034
