Investigation
BYD Ocean Series Expands with New Marine-Inspired Vehicles
BYD, the Chinese automaker, is making waves in the automotive industry with its latest offerings in the Ocean series. The vehicles in this series will adopt a concept design known as "Marine Aesthetics," featuring waves and emotional flowing lines to evoke the spirit of the sea.
The newest addition to the series is the BYD Sealion 06 SUV, which was launched in China at a starting price of 19,300 USD. The Sealion 06 SUV offers both electric and plug-in hybrid variants, providing consumers with a range of options.
Another vehicle in the Ocean series, the BYD Dolphin, is part of BYD's new marine-themed lineup. While details about the Dolphin are still scarce, it is expected to launch in China by the end of 2025.
BYD's marine-themed vehicles will be manufactured in the BYD e-platform 3.0, designed to enhance the riding experience with more space, safety, innovation, efficiency, and comfort.
The Seagull, BYD's smallest and cheapest battery electric vehicle, was launched in April 2023. Positioned as an affordable compact hatchback with 4 seats and 5 doors, the Seagull quickly became a sales success in China, recording over 51,000 units sold in June 2025.
The Seal, a higher-tier electric vehicle in the Ocean series with strong sales, is positioned above the Seagull and Dolphin in terms of size and market segment. The Seal family includes models like the Seal 06 DM-i hybrid, with advanced powertrain technology launched in May 2024 featuring highly efficient hybrid systems.
BYD is also working on a future addition to its lineup, the BYD Dynasty large SUV. While details about the Dynasty are still scarce, it is expected to launch in 2025.
BYD aims to be a driving force in accelerating the electrification of vehicles in the future. The company has named vehicles in the Ocean series after marine animals, including dolphins, sea lions, and others, reflecting its commitment to sustainability and innovation.
In summary, the Seagull is the entry-level model launched in April 2023, the Seal represents a mid-size, more luxurious offering continuing strong sales into 2025, and the Sealion is a sub-compact SUV lineup with new hybrid and electric variants released mainly in 2024 and 2025, targeting the compact SUV market segment. The BYD Ocean series provides consumers with a range of options, including electric and plug-in hybrid variants, and vehicles with unique marine-inspired designs.
- The BYD Ocean series, which includes vehicles like the Sealion 06 SUV and the upcoming Dolphin, embraces technology by adopting the concept design known as "Marine Aesthetics."
- The newest additions to the Ocean series, such as the Seal and the Dynasty, will be manufactured using the BYD e-platform 3.0 technology, aiming to enhance the riding experience with more space, safety, innovation, efficiency, and comfort.