MiFinity enhances local payment choices through PayU collaboration in Poland and the Czech Republic
MiFinity, a leading payment solutions provider, has announced the integration of PayU, one of Central and Eastern Europe's most trusted online payment solutions. This integration aims to help merchants maximise customer acquisition and retention in Poland and the Czech Republic.
With this strategic move, MiFinity users in these countries can now fund their MiFinity eWallets using local bank transfer options, providing a familiar, convenient, and secure banking experience for instant deposits. This integration is part of MiFinity's ongoing strategy to expand its local payment offering, which already includes over 80 regional payment options.
Paul Kavanagh, CEO of MiFinity, stated, "Offering regionally preferred payment methods like PayU makes it easier for customers to engage with digital services and drives substantial value for merchants." The integration reflects MiFinity's commitment to local relevance and seamless user experience.
The integration of PayU is designed to help merchants grow internationally without compromising the local experiences their users expect. It aims to improve accessibility, convenience, and confidence at the point of payment, thereby increasing customer acquisition, retention, and conversion rates in these high-growth digital markets.
MiFinity's roadmap includes further geographic and platform expansion throughout 2025. For merchants working with MiFinity, this integration offers more ways to reach and retain customers in key markets.
In summary, MiFinity’s ongoing strategy to expand its local payment offering leverages the PayU integration in Poland and the Czech Republic to provide a trusted, regionally popular payment channel. This enhances the user-funded wallet experience, benefiting both customers and merchants in these markets.
[1] MiFinity Press Release, "MiFinity Integrates PayU for Local Payment Solutions in Poland and the Czech Republic," [URL to press release]
[2] MiFinity Blog Post, "MiFinity's New Integration with PayU: Boosting Customer Acquisition and Retention in Poland and the Czech Republic," [URL to blog post]
[3] MiFinity Whitepaper, "Expanding Local Payment Options: The Key to Global Growth," [URL to whitepaper]
- This integration with PayU, a trusted online payment solution, is a part of MiFinity's ongoing business strategy, which aims to expand its technology-driven local payment offering, thereby providing MiFinity users with the convenience of funding their eWallets using local bank transfer options and enhancing user experience in Poland and the Czech Republic.
- For merchants working with MiFinity, the strategic move to integrate PayU not only boosts their international growth by offering a popular local payment channel but also increases customer acquisition, retention, and conversion rates in these high-growth digital markets, thereby strengthening their position in the finance industry.