Polestar Fans, Entrepreneurs Drive Innovation in Design, Food, and Plant-Based Milk
Gordon Murphy, a fan of Polestar's elegant yet understated design, has enjoyed his ownership of a Polestar 2. Meanwhile, young entrepreneurs like Manik Joshi and Nouné Muradyan are shaking up the food industry with innovative products, while Tiptoh is making waves in the plant-based milk market.
Murphy, who participated in the Polestar Arctic Experience, describes his car as a blend of mid-century modern and Scandinavian influences. He's eagerly awaiting the launch of the Polestar 3, drawn to the brand's sporty yet discreet design that offers both style and functionality.
Joshi, the youngest in the 'Polestar Pioneers' series, is challenging food industry norms with Rish. Similarly, Muradyan is fermenting non-alcoholic creations to disrupt traditional rules. Tiptoh, founded by Curtil and Muylaert, is innovating in the plant-based milk market with a pea-based alternative for coffee bars.
Murphy's Polestar journey, including spontaneous adventures like his trip to Jokkmokk, embodies the brand's adventurous spirit. Stijn De Boever, commercial director of Spa Grand Prix, is a Polestar ambassador, reflecting the brand's association with high-profile events like the Belgian Grand Prix, where it serves as the official VIP shuttle partner.
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