Skip to content

POP MART's Net Profit Soars 385.6% as US Expansion Pays Off

POP MART's focus on quality in the US market is paying off big time. With record profits and plans to expand into new regions, the Chinese collectibles retailer is on a roll.

In this image there is a super market, in that super market there are groceries.
In this image there is a super market, in that super market there are groceries.

POP MART's Net Profit Soars 385.6% as US Expansion Pays Off

POP MART International Group, the Chinese collectibles retailer, is experiencing remarkable growth. Its CEO, Wang Ning, has revealed plans to enter new markets, while the company's stock price soared after reporting a significant increase in net profit.

POP MART's international business has surged, with revenues in the Americas jumping by a staggering 1,142.3%. The company's focus on quality over speed in the US market, as stated by COO Si De, seems to be paying off. This strategy has contributed to a 204.4% increase in revenue for the first half of 2025, reaching RMB 13.88 billion ($1.95 billion).

The popular THE MONSTERS series, featuring Labubu IP, has been a major driver of this growth. Sales from this series skyrocketed by 668% to RMB 4.81 billion ($677 million). Following the release of these impressive earnings, POP MART's stock price hit a new high on August 20.

POP MART's expansion plans include entering the Middle East and Central Europe, indicating the company's ambition to grow further. With a 385.6% increase in net profit to RMB 4.68 billion ($659 million) in the first half of 2025, POP MART's future looks promising.

Read also:

Latest