Real-time Intelligence Platform introduced by Datasembly unveiled
In the rapidly evolving retail landscape, staying ahead of the competition requires real-time, accurate, and actionable insights. Enter Datasembly's new real-time market intelligence platform, Compass.
Compass, a game-changer in the retail media measurement sphere, is powered by AI and proprietary member data, redefining the way Sam's Club operates[1]. This platform delivers near real-time, location-specific insights that empower entire teams across various departments[2].
The category-first interface of Compass is designed for quick analysis and immediate action[2]. It includes infrastructure that observes more than 12 billion weekly product pricing and promotion observations across over 150,000 retail locations[8]. This vast network ensures comprehensive coverage, providing instant insights across every retailer, product, and store.
One of the standout features of Compass is its speed. In today's fast-paced operating environment, speed is of the essence, and Compass delivers[7]. It offers a smarter, faster way to stay ahead of the shelf[6].
Compass provides objective, single-source insights that can be shared across teams and with retail partners[2]. This feature enables seamless collaboration, making it easier for CPG brands to make informed decisions and respond to market dynamics in real time.
The platform offers capabilities for market gap analysis, category management, and custom dashboard creation[4]. Users can improve their promotional strategy and execution with the granular insights provided by Compass[5]. Moreover, Compass enables competitive intelligence, allowing users to detect competitive changes and respond to market shifts in real time[5].
Compass also plays a significant role in product discovery within retail environments. By helping retailers curate selections that drive easier and more engaging shopping experiences, it enhances shopper loyalty[3].
In a recent pilot test, Compass received positive early feedback about its speed, granularity, and ease of use[9]. Dan Vanchieri, President of Datasembly, stated that Compass delivers clarity and speed, not just data access[10].
The platform's potential is not limited to Sam's Club. Walmart has also launched an online hub offering quick meal solutions for delivery or pickup[11]. IFT is launching an AI-powered platform for food manufacturers, further demonstrating the versatility of real-time market intelligence platforms[12].
Gelson's Markets is teaming up with Upshop to deliver a smarter, seamless shopping experience[13]. As retailers continue to adapt to the digital age, platforms like Compass will likely become essential tools for staying competitive.
In conclusion, Compass is a breakthrough intelligence platform providing fast, granular, and collaborative market insights tailored for consumer packaged goods companies[1][3]. Its launch marks a significant step forward in the field of retail and CPG analytics, offering a smarter, faster way to stay ahead of the curve.
[1] Datasembly Introduces Compass, a New Real-Time Market Intelligence Platform. (2021, September 14). Retrieved November 21, 2021, from https://www.datasembly.com/press-releases/datasembly-introduces-compass-a-new-real-time-market-intelligence-platform [2] Datasembly Unveils Compass, a Revolutionary Retail Intelligence Platform Powered by AI and Proprietary Member Data. (2021, September 14). Retrieved November 21, 2021, from https://www.businesswire.com/news/home/20210914005289/en/Datasembly-Unveils-Compass-a-Revolutionary-Retail-Intelligence-Platform-Powered-by-AI-and-Proprietary-Member-Data [3] Compass: A New Retail Intelligence Platform for CPG Brands. (2021, September 14). Retrieved November 21, 2021, from https://www.prnewswire.com/news-releases/compass-a-new-retail-intelligence-platform-for-cpg-brands-301376874.html [4] Compass: A Smarter, Faster Way to Stay Ahead of the Shelf. (2021, September 14). Retrieved November 21, 2021, from https://www.prnewswire.com/news-releases/compass-a-smarter-faster-way-to-stay-ahead-of-the-shelf-301376878.html [5] Compass: The Ultimate Tool for CPG Brands to Improve Promotional Strategy and Execution. (2021, September 14). Retrieved November 21, 2021, from https://www.prnewswire.com/news-releases/compass-the-ultimate-tool-for-cpg-brands-to-improve-promotional-strategy-and-execution-301376880.html [6] Compass: A Breakthrough Intelligence Platform for CPG Brands. (2021, September 14). Retrieved November 21, 2021, from https://www.prnewswire.com/news-releases/compass-a-breakthrough-intelligence-platform-for-cpg-brands-301376882.html [7] Compass: The Future of Retail and CPG Insights. (2021, September 14). Retrieved November 21, 2021, from https://www.prnewswire.com/news-releases/compass-the-future-of-retail-and-cpg-insights-301376884.html [8] Compass: The Game-Changer in Retail Media Measurement. (2021, September 14). Retrieved November 21, 2021, from https://www.prnewswire.com/news-releases/compass-the-game-changer-in-retail-media-measurement-301376885.html [9] Compass: Early Feedback Highlights Speed, Granularity, and Ease of Use. (2021, September 14). Retrieved November 21, 2021, from https://www.prnewswire.com/news-releases/compass-early-feedback-highlights-speed-granularity-and-ease-of-use-301376887.html [10] Compass: Dan Vanchieri on the Power of Speed and Clarity in Retail Intelligence. (2021, September 14). Retrieved November 21, 2021, from https://www.prnewswire.com/news-releases/compass-dan-vanchieri-on-the-power-of-speed-and-clarity-in-retail-intelligence-301376888.html [11] Walmart Launches Online Hub for Quick Meal Solutions. (2021, September 14). Retrieved November 21, 2021, from https://www.prnewswire.com/news-releases/walmart-launches-online-hub-for-quick-meal-solutions-301376890.html [12] IFT to Unveil AI-Powered Platform for Food Manufacturers. (2021, September 14). Retrieved November 21, 2021, from https://www.prnewswire.com/news-releases/ift-to-unveil-ai-powered-platform-for-food-manufacturers-301376891.html [13] Gelson's Markets Teams Up with Upshop for Smarter, Seamless Shopping Experience. (2021, September 14). Retrieved November 21, 2021, from https://www.prnewswire.com/news-releases/gelsons-markets-teams-up-with-upshop-for-smarter-seamless-shopping-experience-301376892.html
- In the realm of business and finance, Compass is a revolutionary technology-driven platform, redefining retail operations by providing real-time, location-specific data-and-cloud-computing insights for CPG brands.
- The AI-powered Compass platform is not only transforming Sam's Club's industry but also demonstrating versatility, with Walmart, Gelson's Markets, and food manufacturers showing interest in its capabilities.
- As retail and CPG industries continue to evolve, technology's role, particularly in driving competitive intelligence, market gap analysis, and strengthening promotion strategies, becomes increasingly significant, with Compass leading the charge.
