Strategies for Boosting TikTok Story Visibility
TikTok, the viral video-sharing app, has introduced a new feature - TikTok Stories. This feature allows users to share short, temporary posts that last for 24 hours. Here's a breakdown of how TikTok Stories work and how they compare to Instagram Stories.
Navigating TikTok Stories
To delete a specific TikTok Story, navigate to it, click on the three horizontal dots, and select the "Delete" icon. To post a TikTok Story, click the "post" button on the bottom navigation bar in the app and select the "quick camera" mode. To view a TikTok Story, click on the user's profile picture.
Privacy Settings and User Interaction
The key differences between TikTok Stories and Instagram Stories lie in their privacy settings and user interaction.
Instagram Stories are only visible to your followers or a selected audience you control via privacy settings. TikTok Stories, on the other hand, are visible more broadly, including on the "For You Page," meaning users cannot pick and choose which specific Stories to see. This can increase reach but offers less privacy control over Story viewers compared to Instagram.
In terms of user interaction, Instagram Stories require users to actively click on the Story to view it. TikTok Stories, while also lasting 24 hours, appear as part of the general feed and are automatically recommended, so users do not need to choose to view them specifically. This can lead to higher exposure but less targeted control over who sees the Story or direct engagement options compared to Instagram.
Interaction and Engagement
Users can like a TikTok Story and leave a public comment. However, interaction with TikTok Stories is public, unlike Instagram or Facebook where replies are private messages. To increase TikTok engagement, consider using a TikTok post scheduler.
TikTok Stories Content
TikTok Stories content lasts 24 hours on the platform and is removed when that time goes by. Some potential TikTok Story ideas include sharing childhood memories, DIY projects, travel tips, workout routines, life hacks, cooking challenges, favourite apps, home garden tours, pet tricks, fashion lookbooks, room organization projects, budget-friendly DIY decor, and reacting to fan comments.
In summary, TikTok Stories offer a public-facing, broadly visible way to share content for a limited time, with less privacy control over who sees the Story but potentially higher reach. Instagram Stories, on the other hand, offer finer-grained privacy controls and direct engagement features targeted to followers.
Users can create and post TikTok Stories by using the "quick camera" mode in the app's navigation bar. To add a modern touch to their content calendar, creators can experiment with lifestyle, technology, social-media, entertainment-related TikTok Stories, such as sharing personal anecdotes, reviewing new apps, demonstrating DIY tech hacks, or showcasing a day in the life using a mix of these themes.
