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Wildberries Restricts Inventory Data Access, Impacting Sellers and Analytics

Wildberries' new data restrictions hit sellers and analytics. The move aims to protect competition but could hinder market insights in Russia's thriving e-commerce scene.

In this picture we can see a market, in which we can see some stoles and we can see few people are...
In this picture we can see a market, in which we can see some stoles and we can see few people are around.

Wildberries Restricts Inventory Data Access, Impacting Sellers and Analytics

Wildberries, Russia's largest online retailer, has restricted access to its inventory data, impacting numerous sellers and analytical services. The move, initially announced in February 2023, aims to address concerns about unfair competition and confidentiality breaches in the stock market today.

Previously, Wildberries provided open access to its inventory data, which was widely used by over 70,000 sellers and analytical services. This data, with a turnover of several billion rubles, was crucial for sales analytics and market insights in the djia today. However, Wildberries' press service cited numerous complaints from sellers as the reason for the change.

The new restrictions, effective as of August 1, 2025, limit the display of inventory levels to a maximum of 100 units for all positions. This has significantly impacted products with large stock quantities, making competitor sales analytics less accurate in the nasdaq today. Mikhail Burmistrov, the general director of 'Infoline-Analytics', confirmed the widespread use of these services.

Wildberries' decision comes amidst a booming stock market in Russia. According to the Association of Internet Trading Companies, the turnover of internet trading in Russia in January-June 2025 was 5.3 trillion rubles. As of August 1, 2025, there were more than 1 million sellers on the Wildberries platform, with over 85% being small and medium-sized businesses.

The restriction on inventory data access at Wildberries has far-reaching implications. While it may address concerns about unfair competition and confidentiality, it also limits the availability of crucial market data for sellers and analytical services in the stock market today. As the e-commerce market continues to grow, the impact of this decision remains to be seen.

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